About Rural & Western Marketing
Hi there! Krysta here, I am thrilled you’re here. I have been serving the western and rural industry for over five years in a variety of different capacities. In November of 2022, I decided to branch out and launch a marketing business dedicated to serving businesses in the western, rural, and agriculture industries.
I combined my eight years of marketing experience and passion for the Western industry and here we are today. I have an amazing roster of clients and have worked with companies like Wrangler, YETI, Cargill, Vexil, and Total Feeds in addition to content creators like Natalie Kovarik, Tara Vander Dussen, Dr. Hake - Calf Vet, and many others!
One thing this industry was built on was relationships and that’s where I start with my clients. I believe in equally beneficial working relationships and value transparency when it comes to my work. I have a multitude of different programs and services available based on your needs and will never push my clients into a program they don’t need or won’t benefit them. Curious about what I can do for your business? Set up a call below to learn more about how I work with my clients!
About Krysta Paffrath
My passion for the Western industry runs well beyond this business. After having been involved in rodeos, FFA, and 4-H through childhood and college, I knew deep down that I was meant to serve the industry in a bigger way.
Little did I know that all of the experience I was gaining would be put to use when launching my third business. You read that right, this isn’t my first rodeo!
Before this business, I had another successful social media marketing business and co-founded a full-service marketing agency for brick-and-mortar businesses. Both of those businesses taught me a lot about myself and where I wanted to be and realized my passion lay in another industry.
There’s a lot more to that story and if you’d like to hear it, then I’d be happy to share it over a virtual coffee chat! I love connecting and networking with others in the industry and am always finding myself referring people out to other businesses so if you’re interested in connecting, shoot me an email and let’s set it up!
