Rural Marketing Expert, & Podcast Network Owner

Krysta Paffrath

Why the Western Lifestyle?

My job is to help western, rural, and agriculture businesses focus on their passions. I’ll help you set up business workflows so you can get the most out of your content creation, achieve better rankings on Google, grow your email list, and consistently publish new blog content.

I am passionate about this industry and the people that make it what it is. I believe there is strength in numbers and those of us in the Western lifestyle are some of the most passionate people on earth. So I am setting out to bring business owners and entrepreneurs of the Western industry together so we can advocate and grow this industry that we love so much.

I proudly serve content creators, bloggers, podcasters, western small businesses, speakers, and more!

What My Clients are Saying

Services

Search Engine Optimization

Every website these days needs SEO in order to be found on Google. This service includes an initial audit and keyword research.

Podcast Management

Looking to start a podcast, monetize your podcast, or outsource details of your existing podcast? I’ve got you. With my podcast management services, I handle everything you don’t want to, making it easy to keep your podcast going.

Content Strategy & Development

Content development and strategy are my jam. Whether you are starting from scratch or need to repurpose what you have, we will get you going in the right direction.

The following services can be added to any of the main services above virtual assistance, social media management, newsletter management, and website management.

Preferred Partners

I fully believe that everyone has a zone of genius and I strive to work with partners that offer high-quality services in their own area of genius. Below are tried and true partners that I have full faith in referring or working with clients on. If you want more information, feel free to contact them or let me know if you’d like a personal introduction.

  • Founder of Cowgirl Media

    Specializing in:

    • WordPress website design

    • Photography

    • Branding & Graphic Design

    Teresa’s passion for agriculture, and the people who dedicate their lives to feeding America, comes from growing up around horses and then living in California’s central valley for 11 years. This is the agricultural heartbeat of America! Spending her time around farmers and cattle ranchers, as well as day working on a cattle ranch whenever the opportunity arose, instilled in her a love for this way of life that will never leave.

    Teresa brings vast business know-how, knowledge of the equine and agricultural worlds, along with her love of photography to help you elevate your brand, tell your story and improve your online presence so your business can succeed and thrive.

  • Michelle creates digital content for rural entrepreneurs. Her stock photography subscription provides a library of high-quality images that accurately portrays rural, agriculture and western lifestyle. These photos are great to use on social media, for creating graphics, in newsletters, blog posts, emails and presentations. Michelle also does custom product photography for business owners, as well as family farm and lifestyle photoshoots.

    Follow along on Instagram @michellemensing.photography or visit www.michellemensing.com to learn more.